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Crew West has an impressive pool of talented videographers, audio technicians, and producers. We work with all the major networks gathering news and sports in the southwest. Teleprompter, grips, make-up, jib and dollies are employed when needed. Jim Farrell is our staff DP and we have a small group of freelance DP’s that are an integral part of our team. Check out our video examples here.

Jim Farrell
Corporate President / Director of Photography

Jim has been in the business for over 30 years and has worked with all the top names in news. He has built a rock solid reputation for his creative lighting skills and camera techniques.

Jim is a very steady hand held photographer and has extensive helicopter / Tyler mount experience. He oversees the daily operation of our crewing and satellite truck assignments. Jim has crews that have worked with him for years and makes sure any extra piece of equipment is where it needs to be, when needed.

Dustin Farrell
Director of Photography/Editor

Dustin started his career in local news in North Carolina. During his tenor, Dustin earned 2 North Carolina AP awards for photography and 4 Emmy nominations. He now has over fifteen years of experience with a camera on his shoulder. Dustin quickly became one of the most sought after Photographers in the Southwest. He is an exceptional lighter and knows what a well composed shot should look like. Dustin has worked with our clients such as ESPN, The Golf Channel, NBC, ABC, and HGTV. If Dustin’s name sounds familiar you may have already heard of him because of his time lapse photography. Check his work out on our ‘videos’ page.

Michael Barcless
Managing Assignment Editor

Michael Barcless has 18 years of experience in the television news and sports business. He knows what it takes to get your job crewed with the best equipment and the best people. Michael is also an experienced field and line producer if you need someone locally to help produce your production. He was a producer with FSN Arizona for 7 years prior to joining Crew West.

He works with the NFL Network during football season, producing features, and live shots for the Networks coverage of the Arizona Cardinals.

Les Rogers
Project Development and Sales Coordinator

Les Rogers has a B.A. in Broadcast/Telecommunications from the University of Tulsa and has been in broadcasting for over 30 years. After working for three different TV stations and running his own production company for over 24 years, he now has teamed up with what he says, “Is one of the best groups of professionals in the industry.” Les has worn just about every hat in the business in both television news and commercial production. His talents have been sought after by production companies and news organizations across the country and around the world. Les’ extensive background and business experience made it an easy choice to bring him in as our Project Development and Sales Coordinator. His easy manner and engaging personality is helping us create stronger community relationships and other exciting business opportunities.

Cheryl Goodyear
Production Coordinator/Producer

With over 17 years of production experience, Cheryl will help you get the Crew best suited for your shoot.

Cheryl has a well-rounded production background, specializing in sports, giving her the ability to help you determine the type of equipment and Crew you’ll need for your next shoot.

Call anytime and she will be happy to help you with your project coordination, development and execution as well as answer any questions you may have concerning your shoot.

Mike Tomas
Broadcast Engineer/Photographer

A Phoenix Native, Mike Tomas has been in the local Broadcast industry for over 26 years working for KSAZ Channel 10 (formally KTSP), and then continued on to KPNX Channel 12 as a Broadcast Engineer. Throughout his journey, Mike has worked closely not only with ENG and dSNG Microwave systems, but also the sole AM Station EIC overseeing the correct operation of the KPNX plant. Mike also had a stint as a freelance News Photographer and dENG/dSNG specialist in the Bay Area where he continued to provide live camera operation and dSNG services with major television networks both in the United States and abroad. Working alongside Crew West on local Arizona stories for the Last 20 years, Mike looks forward to providing the best possible service to Satellink West’s clients.

Nancy Morningstar
Business Manager

Nancy is our accounting specialist. She handles all issues involving accounts receivable, payable, as well as client relations for both Crew West and Sat. West.

If you have any questions involving accounting or business matters, Nancy would be happy to assist you.

Ray Rodriguez
Broadcast Technician

Ray joined the Crew West team from “The Gem State” of Idaho where he obtained his degree in Mass Communications and Television Production from Idaho State University. There, Ray worked for KPVI Channel 6 on their sports production crew broadcasting a variety of sporting events. Upon graduating from ISU, he moved on to work for Royal Caribbean as a broadcast technician before moving to Arizona where he spent that two years with PSAV Audio/Visual.

Gilda Rothschild
Office Manager

As our Office Manager, Gilda is responsible for daily operations of the office; Crew West and Sat West Accounts Payables as well as being an accounting specialist assisting Nancy.

Gilda is also available to help our freelancers with any questions they may have and also help resolve any issues involving accounting or business.


Crew West is the largest HD field acquisition (ENG/EFP) company and satellite uplink facility in Arizona. We have the experience and dedication to excellence that makes the difference. Before you go anywhere else, take the time to check out who we are and view video examples of recent work.